Nominate Your Favorite Local Small Business To Win Free Digital Marketing Services From Apache Interactive

Although we are often working for larger companies, we've always been passionate about helping our local community businesses thrive. They are the cornerstone of the community and we want to do something special for small businesses. Everyone has a favorite...

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The Market For Dead Links Is Very Active. Don’t Be A Victim Of Link-Jacking.

As I read through one of my favorite daily newsletters, The Hustle, I came across a very interesting headline about the rise of "link-jacking" as an SEO practice. Link jacking is term that typically refers to the act of stealing...

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Increase The Performance Of Social Posts and Ads With One Simple Tool That You Already Have

Over the past few years we've had the pleasure of working with many clients that ran multiple social media ad campaigns. Many of these campaigns had A/B tests running to continually fine tune the performance, and the data that...

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Are You Ready For Voice Search?

The only thing consistent thing about search engine marketing is change. There has always been a constant push for search engine technology to deliver more accurate search results and a better user experience for their users, and this requires an...

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Why You Should Be Targeting Low Volume Search Phrases

Digital marketers often look for the biggest bang for their buck when doing keyword research. We often look for high volume phrases and hope that they don't have an enormous amount of competition. Often this isn't the case though,...

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Matt Hoffpauir Appointed To “The Adoptive Families Of Houston” Board Of Directors Marketing Chair

Apache Interactive's founder, Matt Hoffpauir, was voted in as the new Marketing Chair on The Adoptive Families Of Houston board of directors during the April 6th member meeting. Adoptive Families of Houston (AFH) is a 501c3 non-profit organization established to...

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How Content Management Systems Can Positively Effect Your Business

The days of  business owners saying "hey, I just need a website" are long gone. Static websites that never change are definitely a thing of the past. People want content that is relevant and current, and they usually want...

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Will Inbound Marketing Replace Your Sales Team?

...what about cold calling? ...isn't this a blog post, the very thing we are talking about? All of those are great questions but come one, seriously, is inbound marketing the thing of the future? Truth be told, inbound and outbound marketing strategies...

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How To Rank On YouTube and Drive Traffic To Your Website

You've may have heard all of the statistics before. "YouTube is the second most popular website in the world." "YouTube is the second largest search engine in the world." "55% of Google searches show a video result from YouTube." I'm hear to tell...

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4 Easy On-Site SEO Tips That Work In 2017

The rules of SEO change at an unbelievable pace and it can be daunting to keep up. Just when you think you've grasped a current concept, it seems to become irrelevant or revert back to an older form of...

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