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Posts by Apache Interactive

How Important Is Quality Content?

quality content marketing

For several years the marketing community has been stating that “content is king” and that it is critical for a quality SEO strategy, but what type of content are we talking about? Low cost SEO copywriters have popped up all over the place, from local Craigslist listings to overseas outsourced writers that tend to get…

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Google’s Top 2 Search Rank Factors Have Been Exposed

One of the greatest mysteries of the modern marketing era involve the ever changing rank factors found in Google’s search engine algorithm. Businesses live and die by this search engine and understanding everything needed to compete can be a daunting task. Not only do the rank factors change regularly, but the importance of each rank…

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Has Your Website Been Upgraded To Meet Google’s “Mobile Friendly” Requirements?

Earlier this year Google made a major announcement that could be affecting your website rankings. “Starting April 21, 2015, we (Google) will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results. Consequently, users will…

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How Do Social Media Signals Affect Your SEO?

social media seo signals

Social media has been given a lot of attention by SEO experts over the last few years. Although Google has claimed that social signals are not a direct part of their algorithm, there have been countless reports by SEO pros that show that there is a positive effect in search rank and web traffic when…

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